Personalised email campaigns with Dynamic Content

Campaign Commander™ allows you to insert dynamic content in your message for each recipient based on their interested, demographic information or other data. Content can dynamically come from an external source such as a partner website, your own website or other and can include HTML code, images or text.

Benefits of Dynamic Content in your email marketing campaigns include:

• Avoid double production work,
• Automatic update of editorial content,
• Optimal use of message templates,
• Personalise external content boxes,
• Track links inside the external content boxes.