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A/B Split Testing and Campaign Optimisation

Test, Test and then Test again to improve your email marketing performance

Stop guessing what will work and what won't work in your upcoming email marketing campaigns. Instead of holding endless marketing meetings to decide on subject lines, template design or pricing, use the state of the art split run testing to optimise your campaigns with measurable scientific methodology.

The Campaign Commander™ Split Testing tool will enable you to test variables to a random sample of your list and roll out your winning offers with a couple of clicks.

Benefit: Rapid, Simple to design, Inexpensive to produce, Easy to understand results.

A/B Split Testing and Optimisation for Email Marketing

With the Split Run test module, send the optimal message in just a few clicks:

  • Identify key elements for success within your target groups
  • Watch how your customers react to each offer
  • Optimise content and offers in real time
  • Simplicity in analysis and rollout deployment
  • Improved performance and return on investment for campaigns.

Campaign Commander™ is the first software as a service for email marketing that brings the power of split testing to marketers with minimal effort and IT skills.

Split Testing takes the guesswork -and risk out of email marketing and provides a sure, empirical method to boost your campaign response, sales and profitability.